Minnesota Twins
The Twins are a dynamic team constantly evolving their creative approach. In my role, I’ve partnered closely with the partnership team to blend design and strategy—leading the creation of visuals that strengthen relationships with our top partners and support the launch of our first jersey patch partnership. I’ve also collaborated with the marketing team on new campaign concepts for Spring Training and the 2026 season, developing design work that feels familiar to fans while still pushing the boundaries of what our brand can look like.
Working with various partners, we updated several frequently used in-ballpark assets, including the photo backdrop, partner kiosk, and event signage. I had the opportunity to collaborate with our team to refresh these elements across the field, creating designs intended to last for years to come!
Infographics played a pivotal role in our partner presentations. They allowed my team to transform complex data into clear, visually engaging stories that were easy to understand. These visuals not only improved comprehension but also helped capture and maintain our partner’s attention.
Logos
A big part of my internship involved bringing brands into Target Field. To help partners visualize their potential spaces, I created custom mockups using Photoshop and Photoshop Beta. As I developed these, my focus was on making each design unique while staying true to the brand’s specific guidelines. I also built reusable Photoshop templates that could be easily adapted for different brands and edited to provide a wide range of variations for each project.
